Q.N.4.
What is the process of Communication?
Ans: The process of communication is the inter relationship
between several independent components. It consists of a chain of related
actions and reaction which together result in exchange of information. A model
of communication process is as follows:-
i.
Sender: The
sender is the first component of the process of c communication. The sender may
be a speaker, a writer or any other person. He is the one who has a message and
wants it to share it for some purpose.
ii. Ideation:
Ideation is the preliminary step in communication where sender
creates an idea to communicate. This idea is the content and basis of the
message to be communicated. Several ideas may generate in the sender‟s mind.
The sender must identify, analyze and arrange the ideas sequentially before
transmitting them to the receiver.
iii. Message:
Message is the heart of communication. It is what the sender wants
to convey to the receiver. It may be verbal i.e. written or spoken or non
verbal i.e. body language, space language, etc.
iv. Encoding:
To encode is to put an idea into words. In this step the
communicator organizes his ideas into a series of symbols or words which will
be communicated to the intended receiver. Thus the ideas are converted into
words or symbols. The words and the symbols should be selected carefully, it
should be understandable and most of all it should be suitable for transmission
and reception.
v. Transmission:
Next in the process of communication is transmission of the
message as encoded messages are transmitted through various media and channels
of communication connects the sender and the receiver. The channel and media
should be selected keeping in mind the requirement of the receiver, the
communication to be effective and efficient the channel should be appropriate.
vi. Receiver:
Receiver is the person or group for whom the message is meant. He
may be a listener, a reader or a viewer. Any neglect on the part of the
receiver may make the communication ineffective. Receiver is thus the ultimate
destination of the message. It the message does not reach the receiver the
communication is said to be incomplete.
vii. Decoding:
Decoding means translation of symbols encoded by the sender into
ideas for understanding. Understanding the message by receiver is the key to
the decoding process. The message should be accurately reproduced in the
receiver‟s mind. If the receiver is unable to understand the message correctly
the communication is ineffective.
viii. Behaviour
of the receiver: It refers to the response by the receiver of the communication
received from the sender. He may like to ignore the message or to store the
information received or to perform the task assigned by the sender. Thus
communication is complete as soon as the receiver responses.