Cource No.COM-104
Entrepreneurship
Development
Marks-80
Block-I:
Introduction to Entrepreneur and
Entrepreneurship .
Unit-I:
Entrepreneur and Entrepreneurship: This unit
explains the definition
of entrepreneur and entrepreneurship.
Unit-II: Entrepreneur in small firms: Deals with what is an entrepreneur and
entrepreneurs in practice
in small firms.
Unit-III:
Differences: Shows the
difference entrepreneur and enterprise
and entrepreneurs and
managers.
Block-2:
Entrepreneurial Qualities and
Traits, Competencies, Views and Theories
Unit –I: Qualities,
Traits and Competencies: Deals with the qualities and
traits of an entrepreneur and
the entrepreneurial competencies
of an entrepreneur.
Unit-II: Views
on Entrepreneurship: Explain the
different views on
entrepreneurship put forwarded by
Schumpeter, Walker and Drucker.
Unit-III:
Entrepreneurial Theories: This
unit discusses the theories of
entrepreneurial supply and
the theory of invisible cost or the theory
of transaction cost.
Block-3: Opportunity
Analysis
Unit-I:
Business opportunities: Highlights on
identifying and evaluating
business opportunities,
project identification and
classification, funds for
starting a business and how to
approach a leading institution for a term
loan .
Unit-II: Institution assisting entrepreneurs: Various institutions
assisting entrepreneurs are put forwarded in this unit, such as the national small industries
cooperation Ltd; small industries
development, national institute
of small industry extension training etc.
Unit-III:
Marketing: This unit covers the multiple aspects of distribution
marketing decision making in large companies, marketing
\ entrepreneurial decision –making in small
firms and marketing practices in small firms.
Block-4:
Entrepreneurship Development programmes
Unit-I:
Entrepreneurship Development programme Deals
with introduction of EDPs and module of existing EDPs
unit-II:
content and coverage of EDPs Deals
with content and process of existing EDPs
and the coverage of the potential
target group.
Unit-III:
Strategies and Approaches
Explains the nature of enterprising
activities and the various
Strategies and approaches
for EDPs.
Block-5:
Entrepreneurship Development with special
reference to North East
Unit-I:
Entrepreneurship and Economic development covering
entrepreneurship and economic
development; factors impeding the growth
of Entrepreneurship ;how to encoverage
entrepreneurship, Suggested reading s ; various Report
relating to North- East.
Unit-II:
Reference of Entrepreneurship to the
North East. Brief
profile of North East, social and institutional issues, entrepreneurship
development and EDPs, thrust areas, prospects, possible SSI.
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